Apple

Apple Computers asked us to “think different” in the 1990s, and it’s hard to overstate their impact in shaping our experience of technology. While Apple was considered an outsider for the most of the decade, that all changed in the 1998 with the release of the first iMac. Their innovative, but closed off, approach to hardware design has defined the company and helped solidify their place as the only successful alternative to x86 and Windows-based PCs.

Exhibits:

1991

Macintosh Classic II

The Macintosh Classic II was the successor to the original Classic model which at that point was the fastest-selling Macintosh model of all time. The Classic II retained many of the same features as the original, but with double the clock speed thanks to its Motorola 68030 CPU.

To top